如果你想在 WordPress 中展示产品推荐以提升用户体验和增加销售或互动，那么你就来对地方了。本文将讨论产品推荐、它们的使用方法以及将它们应用于您在线商店的不同方法。让我们从产品推荐及其使用方法开始。
产品推荐是提升用户体验的关键要素。产品列表通过实时算法或预开发规则自动创建。它们根据用户的购买历史、浏览行为和受欢迎程度等因素，向网站访客推荐相关商品。
在 WooCommerce 中，有几种常见的产品推荐类型，您可以使用它们来增强用户体验并增加销售。您可以通过与 WooCommerce 无缝集成的插件或扩展在 WordPress 中显示产品推荐。以下是一些产品推荐类型。
- Related Products: Related products are items similar to or complementary to the product a customer is currently viewing.
相关产品：相关产品是与客户当前查看的产品相似或互补的物品。 - Up-Sells: Up-sells are more expensive or higher-quality versions of the product a customer is considering.
附加销售：附加销售是客户正在考虑的产品的更昂贵或更高品质的版本。 - Cross-Sells: Cross-sells products complement the items in a customer’s cart.
交叉销售：交叉销售产品补充客户购物车中的物品。 - Best Sellers: Best seller’s products are most popular or frequently purchased by other customers.
畅销产品：畅销产品是其他客户最流行或购买频率最高的产品。 - Featured Products: Featured products can attract attention and increase sales for specific items you want to promote.
精选产品：精选产品可以吸引注意力并增加您想要推广的特定商品的销售。 - Recently Viewed Products: Displaying products the customer has recently viewed can remind them of items they were interested in and encourage them to revisit those products.
最近浏览的产品：显示客户最近浏览过的产品可以提醒他们感兴趣的商品，并鼓励他们重新访问这些产品。 - New Arrivals: Prominently displaying new products on your site can attract customers looking for the latest additions to your inventory.
新品上市：在您的网站上突出显示新产品可以吸引寻找最新库存添加的顾客。 - Personalized Recommendations: You can utilize customer behavior data, such as purchase history, browsing history, and preferences, to provide personalized product recommendations.
个性化推荐：您可以利用客户行为数据，如购买历史、浏览历史和偏好，提供个性化的产品推荐。
在 WordPress 中显示产品推荐有不同原因。以下是一些解释。
- User experience: Providing relevant product recommendations will significantly improve user satisfaction by helping customers discover the newest items they might have yet to find. This will save time and effort when searching for required products.
用户体验：提供相关的产品推荐将显著提高用户满意度，通过帮助客户发现他们可能尚未找到的新物品。这将节省搜索所需产品的时间和精力。 - Growth/Sales: You can increase your sales by recommending complementary or relevant customer recommendations. This will encourage additional purchases, leading to higher average order values and increased revenue.
增长/销售：通过推荐互补或相关的客户推荐，您可以增加您的销售额。这将鼓励额外的购买，从而提高平均订单价值和增加收入。 - Personalization: Users receive personalized recommendations based on their browsing and purchasing history, behavior, and demographics. This makes the shopping experience more personalized and relevant and leads to more sales.
个性化：根据用户的浏览和购买历史、行为以及人口统计信息，用户将获得个性化的推荐。这使得购物体验更加个性化和相关，从而提高销售额。 - Cross-Selling and Upselling: you can boost the overall sales volume by suggesting related or higher-end products. This will encourage customers to add or upgrade their products.
横向销售和纵向销售：通过推荐相关产品或更高档的产品，您可以提高整体销售额。这将鼓励顾客添加或升级他们的产品。
如何在 WordPress 中显示产品推荐
You can use different methods to show product recommendations in WordPress.
您可以使用不同的方法在 WordPress 中显示产品推荐。
- Show product recommendations on the products page using the upsell feature
在产品页面使用附加销售功能显示产品推荐 - Show product recommendations on the products page using a cross-sell feature
在产品页面使用交叉销售功能显示产品推荐 - Show Product Recommendations inside a WooCommerce mini cart
在 WooCommerce 迷你购物车中显示产品推荐 - Show Product Recommendations on the Checkout Page
在结账页面上显示产品推荐 - Show Product Recommendations in WordPress using Emails
使用电子邮件在 WordPress 中显示产品推荐 - Show Post-Purchase Product Recommendations in WooCommerce using email
使用电子邮件在 WooCommerce 中显示购买后产品推荐
具体操作： https://quadlayers.com/show-product-recommendations-in-wordpress/