WooCommerce Google Analytics Integration – WooCommerce
注意：不懂GA的同学，可以参考 GA小站 (ichdata.com)
使用官方自带插件 Google Listings & Ads 功能:
Connect your store seamlessly with Google Merchant Center.
The Google Merchant Center helps you sync your store and product data with Google and makes the information available for both free listings on the Shopping tab and Google Shopping Ads. That means everything about your stores and products is available to customers when they search on a Google property.
– 免费刊登商品 listings
Reach online shoppers with free listings.
If you’re selling in the US, then eligible free listings can appear in search results across Google Search, Google Images, and the Google Shopping tab. If you’re selling outside the US, free listings will appear on the Shopping tab.
If you’re running a Smart Shopping campaign, your approved products can appear on Google Search, the Shopping tab, Gmail, Youtube and the Google Display Network.
Boost store traffic and sales with Smart Shopping Campaigns.
Smart Shopping campaigns are Google Ads that combine Google’s machine learning with automated bidding and ad placements to maximize conversion value and strategically display your ads to people searching for products like yours, at your given budget. The best part? You only pay when people click on your ad.
Google Listings & Ads – WordPress plugin | WordPress.org
刊登是基于 # Content API ，这种方式比xml feed更好。去 GMC管理后台看看情况： https://merchants.google.com/mc/overview
Yes, you can run both at the same time, and we recommend it! In the US, advertisers running free listings and ads together have seen an average of over 50% increase in clicks and over 100% increase in impressions on both free listings and ads on the Shopping tab. Your store is automatically opted into free listings automatically and can choose to run a paid Smart Shopping campaign.